Experience San Francisco your way with the Secret World Travel Guide App, your personal companion to explore both famous icons and hidden treasures.
From Golden Gate Park to Mission murals, from Victorian alleys to Bayfront views, this self-guided tour lets you uncover the city’s soul — with no groups, no schedules, and no rush.
In just seconds, create a personalized itinerary from your current location — hotel, café, or waterfront. Or let our smart AI do the work for you, blending your preferences with millions of travel blogs and cultural data points.
Discover Chinatown’s secrets, the spirit of the Beat Generation, or peaceful corners by the bay. You decide how deep to go and how long to stay.
Your purchase includes a 1-year global pass to unlock 3+ million guides in cities and villages around the world.
No tickets, no lines, just pure discovery — starting right where you are.
Discover San Francisco like never before with the Secret World Travel Guide App, your personal digital companion to iconic landmarks and hidden gems. From Lombard Street to Haight-Ashbury, this self-guided tour invites you to explore history, counterculture, and stunning views — entirely at your own pace. Create your perfect itinerary in seconds, starting from wherever you are — hotel, apartment, or cable car stop. Or let our AI build it for you by integrating millions of blogs and trillions of cultural data points tailored to your interests. Wander through Chinatown, explore murals in the Mission, feel the ocean breeze at Land’s End, or trace the stories of Alcatraz and the Beat Generation — with total freedom. Your purchase unlocks 1-year access to all content worldwide — over 3 million quick guides in cities and hidden places across the globe. No groups. No timetables. Just freedom to explore San Francisco — and the world — your way.
You will make your own way to the meeting points
This is a fully digital, self-guided experience. No printed or physical ticket is needed. Entrance tickets to museums, monuments, or other attractions mentioned in the app are not included and must be purchased separately if you choose to visit them. The app provides cultural insights, location info, and suggested stops, but it does not act as an entry pass.